Century Agenda: Media Roundtable
Tuesday, March 8, 2011
Commissioner Tom Albro
Commissioner John Creighton
CEO Yoshitani
Executive Team
Staff: Tom Barnard, Geri Poor
1
Century Agenda: 2008-2011
Past work:
Century Agenda Panels (2008)
4 panels divided by subject matter
led by one Senior Executive, one Commissioner
4 meetings each panel, counting introductory group meeting
Report on Guiding Principles (9/2009)
Shared Principles
Principles in each area
Work since then (2010 present)
Formation of an ad hoc committee on the Century Agenda
Preliminary work on possible focus areas and panels
2
Who, When, Outcomes
Outcomes:
Integrate Century Agenda Recommendations in four areas with earlier
strategic goals and other policy recommendations.
Final product will be a list of 25-year Strategic Goals and 5-year milestones
Subsequently, Port staff will create specific plans to reach 5-year
milestones, to be approved by the Commission by December, 2011.
How:
Led by Ad Hoc Committee of two Commissioners Albro, Creighton
Panel Roundtables: external experts
6 panels divided by subject area that outlines issues, questions,
disagreements in subject area
Discussion with Port staff
Outreach to the community
Commission makes final decision
3
Century Agenda:
2011 Calendar
4
Feb Mar Apr May Jun July Aug Sept Oct Nov Dec
Century Agenda
Committee
2
nd
Tues
Media
Round-
table
Creating
Economic
Opportunity
Growing
Trade,
Moving
Freight
Increasing
Air
Travel,
Tourism &
Cargo
Putting
Real Estate
to Work
Achieving
Community
Values
Funding our
Strategic
Goals
Draft
Agenda
Commission
Monthly Commission Updates:
developing preliminary strategic goals
Review Draft
Century Agenda
Final C/A
Presented &
Approved
Public
Outreach
Communication Plan, POS Website & email box , Social Media/TBD
--year long--
Public outreach on draft plan
Centennial
Events
Kickoff, Port
District Act
Commemoration,
Banners,
Combined
Chambers 3/4
Earth Day, Commemorative Book,
Sea Air School, Annual Reports,
Maritime Festival, Bike Rally,
Seaport Breakfast
Port 101 Series,
Fishermen’s Fall Festival,
AAPA National Convention
Chamber Event,
Holiday Card
Cycle for each panel:
Economic Growth, Seaport, Airport, Real Estate, Community Values, Funding
(4) Commission
defines 25 year
preliminary goal
(5) Staff
proposes 5-
year objectives
(1) Staff Subject
Experts:
Propose panelists,
givens and big
questions
(2) Develop emerging
issues, briefing info,
finalize givens,
questions and
(preliminary goal?)
(3) Century
Agenda
Roundtable
5
Draft Goals &
Objectives
Monthly discuss
each cycle’s output
Synthesize into draft
plan
Public Debate
Review with public
(Oct-Nov)
Final Strategic
Goals &
Objectives
Adopt final plan
(Dec. 2011)
Start Focus Area
cycle here:
5
2/26/11