Item No:
7b_supp
Date of Meeting: March 8, 2011

Century Agenda: Media Roundtable

Tuesday, March 8, 2011

Commissioner Tom Albro
Commissioner John Creighton
CEO Yoshitani
Executive Team
Staff: Tom Barnard, Geri Poor

1

Century Agenda: 2008-2011
Past work:
• Century Agenda Panels (2008)
•
•
•

4 panels divided by subject matter
led by one Senior Executive, one Commissioner
4 meetings each panel, counting introductory group meeting

• Report on Guiding Principles (9/2009)
•
•

Shared Principles
Principles in each area

• Work since then (2010 - present)
•
•

Formation of an ad hoc committee on the Century Agenda
Preliminary work on possible focus areas and panels

2

Who, When, Outcomes
Outcomes:
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•
•

Integrate Century Agenda Recommendations in four areas with earlier
strategic goals and other policy recommendations.
Final product will be a list of 25-year Strategic Goals and 5-year milestones
Subsequently, Port staff will create specific plans to reach 5-year
milestones, to be approved by the Commission by December, 2011.

How:
•
•
•
•
•
•

Led by Ad Hoc Committee of two Commissioners- Albro, Creighton
Panel Roundtables: external experts
6 panels divided by subject area that outlines issues, questions,
disagreements in subject area
Discussion with Port staff
Outreach to the community
Commission makes final decision
3

Century Agenda:
2011 Calendar

Feb

Century Agenda
Committee
2nd Tues

Mar

Apr

Media
Creating
RoundEconomic
table Opportunity

Commission

Public Outreach
Kickoff, Port
District Act
Centennial Commemoration,
Events
Banners,
Combined
Chambers 3/4

May

Jun

July

Aug

Growing
Trade,
Moving
Freight

Increasing
Air Travel,
Tourism &
Cargo

Putting
Real Estate
to Work

Achieving
Community
Values

Sept

Oct

Funding our
Strategic
Goals

Draft
Agenda

Monthly Commission Updates:
developing preliminary strategic goals

Review Draft
Century Agenda

Communication Plan, POS Website & email box , Social Media/TBD
--year long--

Earth Day, Commemorative Book,
Sea Air School, Annual Reports,
Maritime Festival, Bike Rally,
Seaport Breakfast

Nov

Port 101 Series,
Fishermen's Fall Festival,
AAPA National Convention

Dec

Final C/A
Presented &
Approved

Public outreach on draft plan

Chamber Event,
Holiday Card

4

Cycle for each panel:
Economic Growth, Seaport, Airport, Real Estate, Community Values, Funding

(4) Commission
defines 25 year
preliminary goal
Draft Goals &
Objectives

(3) Century
Agenda
Roundtable

(5) Staff
proposes 5year objectives

Start Focus Area
cycle here:
(2) Develop emerging
issues, briefing info,
finalize givens,
questions and
(preliminary goal?)

• Monthly discuss
each cycle's output
• Synthesize into draft
plan

• Review with public
(Oct-Nov)
Public Debate

(1) Staff Subject
Experts:
Propose panelists,
givens and big
questions

Final Strategic
Goals &
Objectives

• Adopt final plan
(Dec. 2011)

5
2/26/11

5